Definition
Students of media are taught that media texts do not present a neutral, transparent view of reality, but offer instead a mediated re-representation of it. The processes by which audience members come to understand media texts in terms of how they seem to relate to people, ideas, event, themes and places. This is a very complex idea, as the reader of the media text will play an active role in constructing these meanings him/herself. At its most simple, it is how media texts are understandable.
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